Our approach
ONE NETWORDK
One relationship with Pippine can connect your brand to a growing network of relevant family venues — without finding and coordinating them one by one.
BETTER MATCHES
We curate — matching brands and venues by audience, category and positioning, while keeping each location balanced and relevan.
ONE FORMAT
One elegant display system, one visual standard. Different
brands sit together in a clean, considered way — with
enough space for each one to stand out.
MORE WAYS TO DISCOVER
Unlock the possibilities as our model grows — from one
discovery card to digital follow-ups, seasonal campaigns, sampling, pop-ups and more.
The people behind Pippine
Pippine grew from years of working with children’s brands and family spaces.
WE KNOW BRANDS
We know the reality of building a children’s brand, tight budgets, small teams and the challenge of getting noticed.
WE KNOW SPACES
Our background in the leisure & experience industry gives us a strong understanding of how family venues work — and what makes a format easy for them to adopt.
WE KNOW PRESENTATION
We bring together expertise across design, architecture, branding and marketing — from how brands look to how they are discovered.

Daniel

Kacey

Ridley

Laura

Xiyao
Imagine the seed
becomes a tree...
MORE PLACES. MORE FAMILIES.
Our model is built to travel. We’re starting locally in the Netherlands, but our vision goes much further, across Europe and beyond.
OFFLINE DISCOVERY, MADE EASIER.
We turn offline discovery into something more connected, accessible and scalable. A growing network creates a simpler, more flexible way for brands of every size to be discovered in the right places.
FROM DISCOVERY TO RETAIL.
We also look at brands with a buyer’s eye. One day, the brands that families discover through Pippine could become the brands that they shop through Pippine — through pop-ups, collaborations or retail.


